Traffic Toolshop Times

Have you ever had one of those moments?  One where you hear or read the words you’ve been trying to express?  A recent post on the Bizphere blog is like that.  So, be honest, haven’t you ever wondered why those who claim to be gurus are the only ones that make money?  Or, how about the televangelist who is always talking about how God wants to make you rich but your “harvest” never seems to arrive?

The similarities are striking.  The TV preacher says you must have faith, keep “sowing your seed.”  The dishonest internet marketer says you need to buy this product, that product, attend his/her seminars, and buy the home study courses.  It seems both of these hucksters want to string you along until you either exceed your credit limit or go away in a frustrated mood.

Unlike a good football or baseball coach who really does want you to succeed the unscrupulous preacher/marketing guru is hoping you continue to fail.  Why?  So you keep coming back for more.  Keep casting that bread upon the water.  Keep investing in your marketing education.  Soon, your havest will come in or your products will start selling, etc.

“Real” hope is like wrapping paper and ribbons wrapped around a dream and in working your rear end off to make that dream come true.  The dream is the driving force and hope is “along for the ride” so to speak.  I could provide examples, but like I mentioned earlier, the Bizphere blogger says it better:

http://www.bizphere.com/are-you-buying-hope/